What is RCM?
By Craig Chamberlain
Different universities have used different variations of the responsibility
center management approach - each taking into account its own culture,
traditions and structure - but these are the basic principles, according to
Walter Tousey, associate vice chancellor for academic affairs:
* Campus revenues should be distributed to units (or responsibility centers)
which produce a quality "end product" relevant to the university's mission
- in teaching, research or public service.
* The dollars distributed to these responsibility centers should vary
predictably with the quantity of the end product.
* All campus units should know the cost of all goods and services provided
to them by campus service units.
* Campus leadership provides the vision and the values that define the
campus and determine its future.
RCM is intended to:
* Give units more control over revenue and costs.
* Decentralize decision-making, moving it to the level where the information
is available to make reasonable judgments.
* Facilitate budget analysis within academic units and provide incentives
for units to plan initiatives that fit within the university's mission.
* Provide a framework for considering all funds in financial planning.
Among the things that RCM is not intended to be, according to Tousey:
* A substitute for strong management. Campus administrators still are
required to make policy decisions and set goals that will chart the
institution's future. The system also places a new emphasis on management
at the college and department levels.
* A system that grants each unit full authority and responsibility for its
financial operations. This approach, characterized as "every tub on its own
bottom," has been used at Harvard University, but the school has attempted
to shift away from it.
* A formula-driven approach that removes the need for judgment from
decision-makers.
* A corporate approach that shifts all emphasis to the bottom line.
* A solution to all funding problems.
Among the universities that already budget within an RCM framework or are
actively considering a change to it:
Cornell University
Indiana University
Ohio State University
University of California, Los Angeles
University of Oregon
University of Pennsylvania
University of Southern California
University of Toronto
UIUC -- Inside Illinois -- 1995/11-02-95